Apple Announces October 28 ‘Pro and Tell’ Event

October 19, 2026

Following its October 13 HomeView launch, Apple is gearing up for its second hardware event of the month. The event is scheduled for October 28 in Los Angeles and carries the tagline “Pro and tell.” 9to5Mac reports: Rumors say Apple has a slew of new products to announce at its next event, headlining by its first MacBook Pro with a touchscreen and OLED. According to Bloomberg’s Mark Gurman, here’s what’s on the docket:
– New 14-inch and 16-inch touchscreen MacBook Pro models with OLED displays. They will also have a Dynamic Island for the first time and will be “significantly lighter” than the current models. The new MacBook Pro models are expected to be powered by the M5 Pro and M5 Max chips.
– A revamped iPad mini with an OLED screen, a “revamped speaker system,” and a relocated FaceTime camera
– New iMac and entry-level 14-inch MacBook Pro models powered by the M6 chip, which will “look like their current versions.”